Real-world examples.

Cases

Filter
  • To the case

    Freudenberg’s Global Mission Impossible

    Motion
    Digital
    Technology

    Freudenberg’s Global Mission Impossible

    Freudenberg is a global tech giant with approx. 50,000 employees in 60 countries. In 2021, the company was faced with the challenge of having to digitally host the international management conference ‘Dialog’. Through a mix of interaction, exciting story telling and (brain) gymnastics, we still managed to turn the ‘Dialog 2021’ event into a unique and unforgettable experience.

    To the case
  • To the case

    Proofs of love: Crisis communication for the Wuppertal suspension railway

    Crisis
    Public Relations
    Public Service

    Proofs of love: Crisis communication for the Wuppertal suspension railway

    Outage of the Wuppertaler suspension railway: an integrated campaign of classic crisis PR and emotional appeal to the population

    To the case
  • To the case

    Launch and expansion of indicators for pulmonary fibrosis

    Digital
    Public Relations
    Health

    Launch and expansion of indicators for pulmonary fibrosis

    An illness is considered rare in the EU when fewer than five people per 10,000 suffer from it. An early and correct diagnosis is a common hurdle to the treatment of these so-called “orphan diseases”. The key to success is creating awareness of the respective illness and possible treatments, especially among experts.

    To the case
  • To the case

    Beauty Summer School

    Motion
    Digital
    Internal/Employer Branding
    Lifestyle

    Beauty Summer School

    What do you do when you belong to an unexciting industry with a shortage of new talent and no one really wants to talk to you?

    To the case
  • To the case

    STADA Health Report 2020

    Motion
    Digital
    Public Relations
    Health

    STADA Health Report 2020

    Innerhalb von knapp sechs Wochen verwandelten STADA und komm.passion ein unscheinbares Büro im Hauptgebäude der STADA Arzneimittel AG in ein hochmodernes TV-Studio. Und streamten am 17. Juni die erste Live-Veranstaltung aus eben diesem Studio.

    To the case
  • To the case

    1 A Pharma – Simply Understanding.

    Design
    Digital
    Health

    1 A Pharma – Simply Understanding.

    Generics – this is the name for imitation substances whose active ingredients match already approved medications. How is it possible for a generics manufacturer without any product-side unique selling points to differentiate itself and create an identity of its own that is recognized by expert groups, patients and practitioners alike?

    To the case
  • To the case

    The new METRO LOGISTICS

    Corporate
    Digital
    Brand/Marketing
    Logistics

    The new METRO LOGISTICS

    METRO LOGISTICS has been known as the internal logistics service provider of the METRO Group for 25 years. Equipped with a wealth of experience in retail logistics and a well-established network, the company opened up to the external market in 2020: From brand development to the market entry campaign, komm.passion accompanied the repositioning.

    To the case
  • To the case

    Disease awareness for a rare blood disorder

    Motion
    Health

    Disease awareness for a rare blood disorder

    Showing the stories of people who live a life with no compromises despite having a rare blood disease (hemophilia): This was the core idea behind the disease awareness campaign by Swedish Orphan Biovitrum (Sobi). Before the Covid-19 pandemic, “Liberate Life on Tour” visited people across Germany to create awareness through emotional short films about the possibility of a self-determined life in spite of having a chronic illness.

    To the case
  • To the case

    Conquering new markets

    Brand/Marketing
    Public Relations
    Health

    Conquering new markets

    Just about everyone in Germany has come into contact with the mid-sized company ICA Traffic GmbH: 70% of all ticketing systems in Germany’s public transportation are “made by ICA”. The company from Dortmund is definitely a key player in the transport sector. Now the company aims to conquer the highly competitive health sector with its disinfection robot HERO21, and has brought the communications consultants and creative experts at komm.passion on board to help.

    To the case
  • To the case

    Europe-wide communications for heroes

    Motion
    Internal/Employer Branding
    Trade

    Europe-wide communications for heroes

    komm.passion developed a pan-European communications strategy and partnership model for BELFOR that addresses the diverse services and target groups of the individual countries and builds off of BELFOR’s existing hero theme.

    To the case
  • To the case

    Liberate Life

    Design
    Digital
    Health

    Liberate Life

    komm.passion is developing a campaign that aims to help people feel alive: With the right treatment, hemophilia patients can go virtually without restrictions in their daily lives. They can lead truly active lives.

    To the case
  • To the case

    We Are Sugar

    Digital
    Public Affairs
    Public Relations
    Associations/Public Institutions

    We Are Sugar

    The campaign “We Are Sugar” came to life in 2019. Its goal: to show everything sugar beets can do: for the environment, the climate, our groundwater and for rural areas – and why they need to be protected – through clear but also emotional statements from people whose livelihoods depend on the sugar beet.

    To the case
  • To the case

    More than ‘just’ water – sustainability in public services

    Corporate
    Sustainability
    Public Affairs
    Public Service

    More than ‘just’ water – sustainability in public services

    The water utility company Berliner Wasserbetriebe (BWB) do a lot – for the people of Berlin, and for Berlin's environment. Nevertheless, they are criticized. The company, it is claimed, is too expensive. With their communication on sustainability, Berlin Water Utilities show what the city really has in "its" water companies. komm.passion supports this.

    To the case
  • To the case

    R+V: Change as a driver for growth

    Motion
    Change
    Internal/Employer Branding
    Insurance/Finance

    R+V: Change as a driver for growth

    Insurance corporation R+V Versicherung AG is successful. The company has been growing faster than the market for years now, and numbers among Germany’s top employers. But the market is changing faster and faster. Competitive pressure and customer demands are constantly rising. For this reason, R+V initiated the change strategy “Growth Through Transformation" (GTT) that aims to optimally prepare the insurer to face these challenges. komm.passion is supporting the market leader in the areas of change management and internal change communication throughout the entire campaign.

    To the case
  • To the case

    WE HERE IN THE EAST

    Motion
    Digital
    Electric Utility

    WE HERE IN THE EAST

    The energy revolution is multifaceted: Renewable energies, grid expansion, e-mobility and sector coupling. In our campaign “WE HERE IN THE EAST” for enviaM, we explain what’s behind all this.

    To the case
  • To the case

    What technologies do we want to live with in the future?

    Public Relations
    Organizational Consulting
    Associations/Public Institutions

    What technologies do we want to live with in the future?

    What consequences do new technologies have for our coexistence and our society? This is the question addressed by the ITAFORUM of the Federal Ministry of Education and Research.

    To the case
  • To the case

    Marketing change in an existential crisis

    Change
    Crisis
    Trade

    Marketing change in an existential crisis

    In 2014, the well-known publishing house and bookstore Weltbild had to file for insolvency. komm.passion took over internal and external corporate communications and assumed the role of press spokesperson for the insolvency administrator of the Weltbild Group.

    To the case
  • To the case

    PSOUL magazine

    Design
    Health

    PSOUL magazine

    Tons of informational brochures about psoriasis are available. Usually these are well-intentioned guides for a target group that has the feeling it’s already read it all. But how do you reach people who have been excluded because of their condition, kicked out of public swimming pools, people who stopped informing themselves about the disease and have withdrawn into lives of private isolation?

    To the case
  • To the case

    STADA Health Report goes international

    Design
    Corporate
    Health

    STADA Health Report goes international

    STADA is one of Europe’s leading providers of generic pharmaceuticals. The company’s main focus is on strong brands with high relevance in consumers’ daily lives – from Ladival sunscreen to megasellers like Grippostad cold medicine or the sleep aid Hoggar Night. This is supported by a highly diversified portfolio as well as by innovative solutions like biosimilars.

    To the case