Synchronised health communication with the PIC approach![]()
Every company and every organisation is currently being faced with its own set of individual challenges. We adapt to these special situations and can offer you tailor-made health care concepts.
With our preferred PIC approach (Product and Image Communication), we synchronise your communications at product and corporate level. Your innovations and services must match the company’s image structure.
But how do you find your way through the maze of creating targeted brand building for the product and linking this to your Corporate Communications? As specialists in health communication, we provide you with professional advice in both strategically and operationally managed projects.
Expertise is the best argument
Our portfolio encompasses in-depth industry and technical expertise, strong familiarity with rx and otc product campaigns for professionals and patients, together with creative DTC campaigns. Pioneering corporate positioning and communications are as much part of our portfolio of services as advice on health policy and communication. We also offer convincing preventative and acute crisis and risk communication, such as for product litigation.
We pick up on trends and topics in the public health service and implement these with a communicative emphasis for your company’s and product’s success. Find our more by reading about our shared decision-making approach.
Want to know more? Then contact our Health Care experts directly: health@komm-passion.de
Contact
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Jelena Mirkovic
Director Health Care. Mirkovic studied biology to diploma level and has been working successfully in the health care communications sector for more than seven years. She is a specialist in strategic consulting and in the implementation of communications campaigns in the ethical and OTC areas. Her main focuses include campaigns to educate and inform patients, product launches as well as specialist and consumer press work.
More ... Mirkovic serves national and international clients in the pharmaceutical, medicine technology and health insurance sectors. In 2007, Jelena Mirkovic and her team won the German PR-Prize. |






